Episode 51 How to Turn your Inner Critic into Your Inner Coach
Do you ever feel like your own thoughts are holding you back?
In this episode Sarah explores how to turn your inner critic - the voice that fuels self-doubt and fear into your inner coach, the supportive inner voice that helps you thrive as a leader.
Sarah unpacks why this critical voice exists (spoiler: your brain’s trying to keep you safe!) and shares practical steps to quieten the self-criticism and strengthen your confidence.
You’ll learn how to recognise your inner critic, respond with compassion, and build a more empowering internal dialogue that helps you lead with clarity, courage, and calm.
Show Notes
[00:00:00] Welcome & Introduction
[00:01:00] Series Focus on Confidence
This episode kicks off a mini-series on confidence, exploring one of its biggest obstacles: the inner critic.
[00:02:00] The Power of the Inner Critic
How self-critical thoughts like “you’re not good enough” or “you’ll fail” affect confidence, performance, and relationships at work.
[00:03:00] Normalising the Inner Critic
Everyone has an inner critic, even confident leaders. The key difference is how we manage it.
[00:04:00] Why We Have an Inner Critic
A neuroscience perspective: the limbic brain is wired to keep us safe by scanning for risk—especially emotional risk and uses self-criticism to stop us taking action.
[00:06:00] Case Study: Toni’s Story
Sarah shares Toni’s experience, a senior leader driven by perfectionism and self-doubt, and how learning to coach herself helped prevent burnout.
[00:07:30] Step 1: Notice the Voice
Start by observing your inner critic. What does it say? When does it appear? Writing these thoughts down helps create awareness and perspective.
[00:09:00] Step 2: Recognise You Have a Choice
You can choose how you speak to yourself. Developing self-compassion is a superpower - talk to yourself as you would a close friend.
[00:10:00] Understanding the Brain’s Intention
Your critic’s goal is protection, not punishment. Acknowledge it's fear instead of fighting it.
[00:11:00] Step 3: Change the Dialogue
Learn to reframe negative thoughts into constructive self-talk. Example: turning “I can’t do that” into “How can I do that?”
[00:12:00] Real-Life Example: Reframing Burnout Fear
A client learns to thank her inner critic for trying to protect her, while reassuring it that she’s now equipped with better boundaries and resilience.
[00:13:00] Step 4: Strengthen Your Inner Coach
Amplify your supportive inner voice by gathering evidence of your strengths, achievements, and positive feedback.
[00:15:00] Tools to Boost Your Inner Coach
- Keep an achievement journal
 - Practice positive self-talk and affirmations
 - Surround yourself with uplifting content - books, podcasts, music, and meditation
 
[00:16:00] Balancing Compassion & Confidence
You don’t need to silence your inner critic, just let it relax while your inner coach takes the lead.
[00:17:00] Recap & Reflection
Sarah summarises the four steps:
- Notice your inner critic
 - Choose compassion
 - Reframe your self-talk
 - Strengthen your inner coach
 
[00:18:00] Closing Message
If you’d like personalised support in developing your inner coach, reach out via careertreecoaching.co.uk.
Remember: You are capable of more than you know. Shine brightly, lead boldly, and be unstoppable.
Useful Links
Sign up for Weekly Career Inspiration
Learn about Leadership & Advancement Coaching Programmes
Join The Love What You Do Facebook Group
Connect with Sarah on LinkedIn
Rate & Review the Podcast
If you found this episode of Unstuck & Unstoppable helpful, please do rate and review it on Apple Podcasts or Spotify.
If you're kind enough to leave a review, please do let Sarah know so she can say thank you. You can always reach her at: sarah@careertreecoaching.co.uk
Mentioned in this episode:
Free Webinar
https://www.careertreecoaching.co.uk/imposter-syndrome-webinar
Transcript
Welcome to Unstuck and Unstoppable,
the podcast for ambitious female
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:leaders who want to create more impact,
income, and influence in their careers.
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:feel connected to their passion
and purpose, but without
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:selling out or burning out.
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:I'm Sarah Archer, a leadership coach
and career strategist, helping women
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:like you thrive in leadership roles
while staying true to your values.
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:I'm the founder of CareerTree
Coaching and have over 15 years of
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:coaching experience and significant HR
leadership experience to share with you.
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:I know as a female leader it can
be hard to find time to focus
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:on your career aspirations.
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:The day job can be all consuming.
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:Plus, no matter how senior you are,
there are always going to be times
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:when you feel stuck, when you have
self doubt, or feel like an imposter.
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:And that's where unstuck
and unstoppable comes in.
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:Each week I'll be sharing practical
strategies, insightful interviews and
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:inspiring stories to help you boost
your confidence, lead with purpose
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:and achieve sustainable success.
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:If you're ready to stop playing
small and unlock the incredible
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:potential you have within you and feel
unstoppable, you're in the right place.
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:Let's get started.
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:Hello and welcome to episode 51.
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:I'm really pleased as always,
that you're joining me today.
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:Now I've got a few episodes coming
up that are all linked to confidence
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:because I know that it's one of the
cornerstones of being a successful leader.
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:So I thought I would do a little
run of episodes that talking all
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:about building your confidence and
today's episode is one of those.
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:It's about how to turn your inner
critic into your inner coach.
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:Because, while we might want to
be our best cheerleader, often
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:we are our own worst critic.
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:And I'm guessing if you are
tuning in today it's because your
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:critic is getting in the way.
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:When you think about what it
says to you, it'll be things
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:like, you're not good enough.
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:You can't do this.
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:You're gonna fail.
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:And the impact of that can be
really considerable over time.
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:It can affect your self-esteem and
obviously your career confidence.
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:It can also affect your mental
health because it can increase
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:your anxiety and your stress.
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:It can impact your professional
relationships because.
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:You might hold yourself back from
connecting with certain people.
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:You might feel inhibited about
having certain conversations.
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:You might misinterpret conversations
'cause of that inner chatter.
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:it can get in the way of you achieving
both your personal and professional goals
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:because you can self-sabotage, you can
procrastinate because of the self-doubt
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:that is perpetuated by your inner critic.
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:I guess the first thing I wanted to
say is I wanted to normalize it in
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:that everybody has an inner critic.
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:So even if you think about the most
confident person, they will have an
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:inner critic, but the difference is
how they actually manage that critic.
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:And that's what we're
gonna talk about today.
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:And that ability to manage your inner
critic is the root of confidence because,
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:your inner critic impacts how you present
in the world, how you show up in the
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:world, how you interact in the world.
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:If we can change that inner critic into
an inner coach, that will ultimately
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:change how you show up in the world and
how you interact in the world as well.
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:What I would say is that, a lot
of the clients that I've worked
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:with a lot of them senior leaders,
experience this self-doubt that's
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:perpetuated by the inner critic.
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:And I'm gonna share some of the techniques
that I use with them today with you.
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:And I've also written a book
called Developing Your Inner
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:Coach, which I will put a link to.
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:If you wanted to read more about
some of the techniques, you can
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:access that through my book.
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:But let's just try and understand why do
we have an inner critic, why have we got
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:this voice in our head that is, saying
all these really unhelpful things to us.
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:And what we know from neuroscience is
that the primary purpose of the limbic
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:or primal brain is to keep us safe.
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:So it's to keep us alive,
essentially alive and safe, and
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:therefore it's scans for risk.
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:So it's constantly scanning
for potential risk.
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:And our physical risks are much lower
now, and so what it's programmed to
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:scan for most now is emotional risks.
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:So situations where you might be
vulnerable, situations where you
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:might be exposed, situations that
are going to potentially lead to.
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:A negative outcome for
you as it perceives it.
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:And what's important to notice
here as well is that some
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:people have a higher risk bias.
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:We all have a risk bias, but
some people will tend to have
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:a higher negative risk bias.
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:So that's probably useful for you
to notice whether you tend to fall
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:into that higher negative risk bias.
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:And so what the brain
does,, it's identified that.
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:Potential risk situation, it
will use your inner critic to
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:get you to stop taking action.
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:And it uses the inner critic because
the inner critic is privy to all
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:your deepest, darkest, secret fears.
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:And therefore, it will use those fears to
get you to stop taking action, to withdraw
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:from that interview for that next role.
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:To say no to that opportunity to do X or Y
to create enough doubt for you not to push
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:yourself forward in whatever it might be.
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:And it speaks from fear, which
is why it's so unpleasant to have
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:this inner critic in your ear.
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:And that's why we want to reduce
the power of the inner critic and
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:amplify the inner coach because
you do have an inner coach as well.
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:And I want to just.
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:Tell you a little bit about a
client that I worked with who
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:had a very powerful inner critic.
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:This is Tony and she worked in a very
senior planning role and she had an inner
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:critic that told her a lot of the time
that the work she did wasn't good enough,
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:that she wasn't good enough, and it spoke
to her tendencies for perfectionism.
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:And that insecurity around perfectionism.
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:And you can probably see there's
lots of crossovers within a critic
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:and other confidence challenges.
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:And a lot of people in Tony's.
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:World where reliance on her
piece of work to be able to get
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:on with their piece of work.
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:And this put an enormous amount of
pressure on her, particularly as
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:her inner critic was saying, you've
got to do it to this high standard.
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:It's gotta be perfect.
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:You've got to work longer hours
to get it to that standard.
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:You're never gonna be able to meet
their demands, their expectations,
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:and this was just causing her.
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:A huge amount of stress and, she
was getting close to burnout.
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:And what we had to do was use some of
the techniques that I'm gonna share with
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:you today to help her flip her narrative
and to be more of an inner coach.
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:Now, I'm gonna share with you
various steps that you can
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:use to kickstart this process.
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:But I want to caveat this in that,
if you think about how long your
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:inner critic has been vocal for.
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:This is a 15 minute session.
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:We're not gonna be able to flip it into
an inner coach in a 15 minute session.
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:It's gonna take work and energy
and commitment to doing it.
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:But what I want you to know is that it's
really possible to quieten your inner
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:critic and amplify your inner coach.
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:So it is possible and you can maybe just
start experimenting with some of these
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:ideas and see what emerges for you.
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:The first step is to notice the voice
and what it's actually saying to you,
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:and write down what it's saying to you.
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:Often because we've had our inner
critic around for so long we
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:stop noticing how horrible it is.
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:It's just constantly there.
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:Those thoughts are popping into our
heads and we're not really, paying
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:attentions consciously, but obviously
it's having an unconscious impact on us.
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:So by being able to write it down
we can get some perspective on it.
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:Goodness am I saying
those things to myself.
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:They're really unkind and
horrible and not nice.
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:And you can just start to notice also,
when that inner critic is most vocal is
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:it there all the time with everything
you do, or is it triggered by certain
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:situations that you are engaging in?
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:Does it become louder when you're about
to step out of your comfort zone or when
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:you're doing a particular activity or
interacting with a particular person?
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:So noticing the triggers can be
really helpful or just noticing
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:that it's constantly there.
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:Then step two is recognizing
that you have a choice.
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:So you have a choice about
how you speak to yourself.
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:And that's important because
that's recognizing that you
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:have the power to change this.
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:Then to engage in self-compassion
because self-compassion is a superpower.
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:If you look at how you tend to
speak to yourself through your inner
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:critic, it's not compassionate at all.
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:It's really harsh and not nice.
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:And so what we can do is to use something
called perceptual positions to step
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:outta this being about us and look at how
you're speaking to yourself and think.
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:Gosh, if my best friend was
speaking to themselves like
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:that, what would I say to them?
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:And you wouldn't reinforce all
the things your inner critic is
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:saying to you, you wouldn't, you'd
be saying some really encouraging,
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:some really nurturing, some really
supportive things to your best friend.
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:Being able to think about, okay,
how would I speak to my best friend?
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:That's how I want to speak to myself.
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:Going forward.
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:Then we can think about being
intentional, which is step three.
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:But before that, we also want to
acknowledge our brain's intention.
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:So we know that our brain
wants to keep us safe.
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:And so acknowledging that inner critic
is coming from a place of fear and
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:being afraid by being compassionate
to our inner critic rather than.
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:Telling staff is also really powerful.
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:Just acknowledging, your brain's
trying to do its primary job,
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:which is to keep you safe.
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:I'll explain a bit more how
that might look in a minute.
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:So step three is then to be really
conscious and intentional because
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:we want to change the dialogue.
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:We want to change the narrative,
the conversation that you have
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:with yourself and reframe it
into more positive dialogue.
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:Let me give you little example
of what that might be like.
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:I worked with a client who had
a a really horrible burnout
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:experience in a senior role.
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:And it was a while ago.
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:But she was feeling she wanted to
reengage with more senior roles.
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:So she was starting to apply for jobs, but
what she noticed was every time she did.
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:Her inner dialogue was really
negative, and it was telling
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:her, don't apply for those jobs.
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:Why are you putting
yourself in that position?
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:You're going to burn out again.
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:You're going to experience all those
horrible things that happened last time.
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:Don't do it.
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:Stay where you are.
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:It's safe, it's comfortable, and so she
was finding it really hard to put the
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:applications in, and the thought of an
interview is just completely terrifying.
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:So what we worked on was changing
that narrative to remind herself
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:actually that she changed.
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:The dialogue went something like this.
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:First of all, thank you brain or
whatever you call your inner critic,
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:I know you're trying to keep you safe.
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:I know you're trying to protect
me, but you don't need to worry.
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:So you're reassuring the other critic.
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:You don't need to worry because.
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:I'm a different person to that person
who suffered burnout three years ago.
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:I've got lots of strategies and techniques
now to keep myself safe, to support
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:myself, and to look after myself.
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:Plus this job.
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:I've looked at the job description.
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:It looks like it's really doable.
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:I don't feel like it's going
to be overly stressful.
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:I've looked at the organization,
they've got a really strong wellbeing
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:policy, and from what I know about
my line manager, they seem someone
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:that I could get on really well with
and would be really supportive of me.
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:So the narrative is just reassuring.
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:It's really compassionate.
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:It's , reassuring you that actually you've
got strategies, you've got strengths that
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:you are going to be okay, and therefore
your inner critic can just relax a
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:bit, which is what we're aiming for.
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:So we wanna change that dialogue and we
can do that also by noticing from that
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:first step, when you are writing down
what's your inner critic saying that you
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:can practice replacing phrases as well.
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:So if you have thoughts
about, I'm not good enough.
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:Consciously going, no, I am good enough.
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:And replacing the phrase.
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:So if you say to
yourself, I can't do that.
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:Replacing it with, how can I do that?
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:Or You'll never succeed, you can do this.
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:So listening to what you're saying
and choosing to replace the thought.
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:Now, obviously this takes time
because your negative inner a critic,
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:has been vocal for a long time.
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:It's developed thought patterns
that have become entrenched.
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:So it has to work really hard then to
put these new thoughts and embed them
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:into your brain, into your consciousness.
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:But like I said, it's definitely possible.
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:Once you've done those first three
steps, the step four is to think
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:about strengthening your inner coach.
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:Because she's in there, but
she's she's not been allowed to
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:be very vocal and say very much.
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:So what we need to now do is think
about how can I amplify my inner
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:coach and give her more fuel, more
evidence, more information to help
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:her become more present in my brain.
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:And thinking about the benefits of having
an inner coach is really powerful as well.
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:The benefits are the opposite to
what the inner critics impact is.
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:You'll have a cheerleader, an internal
cheerleader who's very encouraging, who's
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:supportive, who wants you to do well, and
wants you to fulfill your potential and.
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:Have stretch in your job.
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:She'll help you overcome
setbacks and reframe them.
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:She'll be able to build your confidence
and your self-belief and she'll help
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:you manage stress and reduce anxiety.
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:There's lots of benefits for
your inner coach, which is really
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:encouraging to think about.
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:So the ways to then strengthen your
inner coach are to do things like this.
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:One is to identify the
positives that you bring.
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:And remind yourself regularly.
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:That's things like your strengths,
your qualities, your leadership brand
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:your achievements, things you've done
really well, things you're proud of.
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:Any feedback that you have had.
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:And to collate this, and often with
my clients we do something called
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:an achievement journal where they
actually start to collect evidence
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:of things that have gone well and the
skills and qualities they've used to
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:enable that because it's physical and.
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:Evidence that you can read and
use to support your inner coach.
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:Then we also want to think about
using more positive self talks.
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:We've talked about reframing some of
the phrases your inner critic might
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:choose to use, but we can also amplify
that by using intentional directional
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:statements, also known as affirmations.
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:Which is just a positive way of,
reprogramming your thought pattern.
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:So choosing a positive statement
about yourself to repeat on a
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:regular basis, and and continuing
the work around reframing those next.
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:Thoughts and then also choosing to
engage in positivity, particularly if
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:you've got a high negative risk bias.
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:Looking at things like podcasts,
books, lives meditation music,
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:things that make you feel positive
and choosing to bring consciously
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:more of them into your working week.
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:So that, again, you're giving more
fuel to your inner coach to draw on.
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:Remember, we're not getting
rid of your inner critic.
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:She is a part of you and
she serves a purpose.
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:We want to treat her with compassion.
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:But what we want to do is let her relax
a bit by reassuring her and using our
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:inner coach, increasing the volume of our
inner coach to actually support us more.
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:With our daily challenges
of being, a female leader.
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:To recap for you what we're
gonna do is notice what your
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:inner critic is saying to you.
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:Write it down, get some perspective.
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:Recognize you have a choice, and
start to get compassionate with
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:yourself and with your inner critic.
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:Be conscious and intentional.
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:Start reframing your inner narrative
and then look at and strengthening
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:your inner coach through both
capturing and reminding yourself of
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:your strengths and achievements using
positive self talk and bringing more
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:positivity into your daily working life.
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:I hope you've found that helpful.
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:It's given you some food for thought
around your inner critic and how vocal it
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:is and when it's vocal, and how you can
start to encourage your inner coach to.
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:Be more present.
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:If you want to have some deep support
on this, do get in touch and we can have
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:a conversation around you developing
your inner coach to support you go
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:forward in your leadership career.
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:Thank you so much for listening
to this episode of the Unstuck
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:and Unstoppable podcast.
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:I have lots of free resources you
can access on my website, ww.career
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:tree coaching.co
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:uk, and I'll also put
links in the show notes.
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:If you found this episode
helpful, then please subscribe
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:so you don't miss the next one.
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:And please do share it with a
friend and leave me a review
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:and I will personally thank you.
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:Remember, you're capable of more
than you know, shine brightly.
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:Lead boldly and unlock the
extraordinary potential within you.
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:Be unstoppable.