Episode 29

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Published on:

30th May 2025

Episode 29 How to Cope With Difficult Feedback

Receiving feedback, especially the difficult kind, can feel disorienting and emotional. But as a leader, learning how to process and respond to it effectively is key to your growth and success. In this episode, Sarah shares practical strategies to help you deal with tough feedback, reframe your response, and decide what’s useful to take on board, all while staying true to who you are.

Whether you're facing recent criticism or want to build a feedback-positive culture in your team, this episode is full of valuable insights to help you feel more empowered and less reactive.

Show Notes:

[00:00:00] - Welcome & Podcast Purpose

Sarah introduces Unstuck and Unstoppable, her mission, and who the podcast is for: ambitious female leaders who want to thrive with authenticity.

[00:02:00] – Why Difficult Feedback Is So Hard

Explores the emotional reactions feedback can trigger and why it’s not always objective or helpful.

[00:03:00] – Feedback Isn't Always Fair

Understanding that feedback can be inaccurate, biased, or based on others' projections, and why discernment matters.

[00:04:00] – A Personal Story of Tough Feedback

Sarah shares a pivotal early-career experience of receiving difficult feedback and how it helped her grow.

[00:05:00] – The 8 Strategies:

1. Don’t React Immediately

How to give yourself space to process emotions using reframing techniques like cognitive reappraisal and self-affirmation.

[00:06:00] – 2. Get More Data

Seek feedback from multiple sources to validate, challenge, or contextualise the criticism.

[00:07:00] – Client Examples: Reframing Feedback

Real-life stories of clients using 360 feedback and peer insights to shift perspective and regain confidence.

[00:09:00] – 3. Find the Wisdom in the Feedback

Work with a coach or reflect independently to determine what to take forward and what to let go.

[00:09:30] – 4. Make Your Changes Visible

Use symbolic or public actions to shift perceptions, especially in leadership roles.

[00:10:30] – 5. Don’t Isolate Yourself

Why avoiding people who gave you feedback or playing the victim doesn’t serve your growth, and how to reconnect.

[00:12:00] – 6. When Change Isn’t the Answer

What to do when feedback conflicts with your core strengths or style, and how to ask for understanding instead.

[00:13:00] – Balancing Preferences with Expectations

Navigating differences in working styles, like structure vs. spontaneity, and finding a shared understanding.

[00:14:00] – 7. Don’t Shrink or Play Small

Why negative feedback shouldn’t diminish your confidence—and how to check if external factors are impacting your performance.

[00:14:30] – 8. Create a Feedback Culture

Modeling feedback-seeking and giving behaviors as a leader to encourage a growth-focused environment.

[00:15:30] – Recap of the 8 Key Strategies

A quick summary of all the tools and ideas shared in the episode to manage and learn from difficult feedback.

Useful Links

Sign up for Weekly Career Inspiration

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Connect with Sarah on LinkedIn

Rate & Review the Podcast

If you found this episode of Unstuck & Unstoppable helpful, please do rate and review it on Apple Podcasts or Spotify.

If you're kind enough to leave a review, please do let Sarah know so she can say thank you. You can always reach her at: sarah@careertreecoaching.co.uk

Remember you're capable of more than you know. Shine brightly, lead boldly, and unlock the extraordinary potential within you.

Transcript
Speaker:

Welcome to Unstuck and Unstoppable,

the podcast for ambitious female

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leaders who want to create more impact,

income, and influence in their careers.

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feel connected to their passion

and purpose, but without

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selling out or burning out.

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I'm Sarah Archer, a leadership coach

and career strategist, helping women

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like you thrive in leadership roles

while staying true to your values.

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I'm the founder of CareerTree

Coaching and have over 15 years of

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coaching experience and significant HR

leadership experience to share with you.

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I know as a female leader it can

be hard to find time to focus

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on your career aspirations.

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The day job can be all consuming.

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Plus, no matter how senior you are,

there are always going to be times

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when you feel stuck, when you have

self doubt, or feel like an imposter.

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And that's where unstuck

and unstoppable comes in.

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Each week I'll be sharing practical

strategies, insightful interviews and

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inspiring stories to help you boost

your confidence, lead with purpose

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and achieve sustainable success.

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If you're ready to stop playing

small and unlock the incredible

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potential you have within you and feel

unstoppable, you're in the right place.

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Let's get started.

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Welcome to episode 29, which is all about

how to cope with difficult feedback.

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This is definitely a challenging topic.

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We all know that feedback helps us to

become more effective, that it drives

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performance and helps us to grow in

our role as leaders, as individuals.

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That negative feedback can allow us

to check in on our performance and

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make adjustments where we need to.

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And the research does show that leaders

who seek out critical feedback as

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opposed to just positive feedback

are viewed as more effective.

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But it's not an easy thing to do to

either seek it out or to hear it.

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And, it can make us feel

a whole range of emotions.

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We can get defensive, we can feel

angry, we can get self-conscious.

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It can trigger, feelings from childhood.

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When we might have been told

off by a, an adult, it can

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bring up lots of stuff for us.

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It is definitely challenging.

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And you can't always take

feedback at face value.

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We can view it as a gift that it's,

going to be helpful to us in some way.

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But actually even when it's

delivered objectively and

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constructively, it can be inaccurate.

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And it can be sometimes nefarious as well.

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You might have a boss with

unrealistic expectations.

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You might have a peer who is insecure

and wants to knock you down a bit.

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You might have a friend who's

projecting their issues onto you.

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So we do have to.

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Be mindful that we need time to

process it and decide what we want

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to do with it when it's been given

to us, whether we've sort it or not.

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That's what I'm gonna aim to do today,

is to give you some strategies to

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think about how you can use that and

how you deal with it when you get it.

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Because it does bring up all

those challenging emotions for us.

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I remember when I was working as

an HR manager, and it was in an

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organization, it was unionized.

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I used to have to do union negotiations,

which I found very difficult because

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I don't really like conflicts.

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And they were very, difficult meetings.

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And I remember after my early ones, I

got some feedback from a senior manager

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that I had been on the negotiating panel

with, that I was too emotional in those

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meetings and that I wasn't actually

enabling the meetings to progress

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because I was going too emotional.

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Too heated too, whatever.

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And I found it very difficult to

take that feedback, but now I can

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see that actually by then listening

to that, taking onboard, it made me

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a better negotiator in the long run.

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It made me able to be more

objective about conflict situations

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and not to react to conflict.

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I can see that it was really helpful

and that actually at that point,

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that manager was giving it to me,

giving the feedback to me with a

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view to helping me become a better.

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Negotiator and deliver better outcomes

for the organization, even though at

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the time I didn't like hearing it.

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Let's have a look at what you can do to.

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Process that feedback and decide what

you want to take on board from it.

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The first point is not to rush to react

to the feedback, because obviously

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when we get that negative feedback,

it's understandable and valid that

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we're going to feel emotional about it.

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So we might feel angry,

we might feel tearful.

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We might have feelings of rejection

or resentment, and it's absolutely

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okay to feel like that because.

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We're getting feedback that

conflicts with our self image, and

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that can be hard to take and it can

rock our perception of ourselves.

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We are going to have an

emotional response to it.

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But it's important to take your

time to reflect on it and not

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respond in the moment because you

know you need time to process it.

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That might be days, it might be weeks,

and that's absolutely okay because

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you've gotta understand what you

want to do with that information.

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And in the meantime, you can use a

couple of techniques to help you.

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Balance the feedback.

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You can use something called

cognitive reappraisal where basically

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you are reframing that feedback.

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So rather than seeing it as upsetting

information that you've received,

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you can reframe it as helpful data

and that can just help take some

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of the emotion outta the feedback.

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It's just helpful data

that you're receiving.

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You can then also use some.

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Self affirmation to remind

yourself of other aspects of

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your identity that are positive.

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So for example, if you've

had some feedback that.

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You are perceived as being quite

controlling, maybe micromanaging

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or abrasive in meetings.

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Then just reminding yourself

about some other aspect of your

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identity that you feel is positive.

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Even something simple, like I'm a very

supportive and kind friend, can just help

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you get some perspective about what's

going on so it doesn't feel like feedback

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is dominating how you see yourself.

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Then the second point

would be to get more data.

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As I said, it's disoriented to

learn that other people don't

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see you as you see yourself.

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And we need to understand that

feedback more so we can ask other

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people if they've seen that behavior.

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So trustworthy colleagues,

potentially peers who you can

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say, I've had this feedback.

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Have you noticed this about me?

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You can just try and understand

the information and get

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more data from other people.

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For example, I had a client who'd

received feedback from her manager who

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actually was in a different country, that

she was being perceived as being abrasive

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in meetings with colleagues and peers.

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Now , this didn't resonate with her and

so she decided she would speak to some

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colleagues that she trusted that he

had also spoken to and find out if they

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perceived her in that way in meetings.

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And the feedback she got from them

was that they didn't, and that

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they hadn't said that about her.

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That gave her information to

reflect on and think about there

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must be something going on.

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Perhaps I just need to.

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To see how I am in meetings, seeing how

people are responding to me, but also gave

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her data about her manager's perception

of her and because she wanted to go

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for a promotion and it would involve

him, she needed to think about how she

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managed that relationship going forward.

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So it was useful data for her.

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The other example I've got here

is a client I worked with a few

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years ago who had received some

negative feedback that had completely

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colored how she felt about herself.

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And so we took the decision to do a

very simple 360 with some people that

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she felt she would value their opinion.

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These were peers and people who worked for

her, and we simply asked three things.

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What do I do?

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Well, What could I do more of?

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What could I do less of?

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And the feedback came to me.

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So it was anonymous to her

and then I collated that and

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presented that data to her.

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And it was beautiful

because she got some really.

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Powerful, strong, positive feedback,

as well as some areas that she could do

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more of or less of that were helpful for

her in terms of growth, but helped her

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just reposition that initial negative

feedback and be able to reestablish

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some of the positives that she knew

about herself, but she'd been hidden

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because of that negative feedback.

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What you want to do within that

data, as with any data, is identify

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the wisdom within it and think about

what you want to take from it and

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what you want to put into place.

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And sometimes that can be useful to

do that with a coach to help you get

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that objectivity about what's useful,

what do you want to take forward,

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and what do you want to leave behind?

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The third thing is to think about whether

you need to make the change that you're

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about to embark on visible, because it

can be hard to change the perception of

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the behavior than the behavior itself.

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I.

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Sometimes it can be symbolic about the

change, particularly in a leadership role

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where you actually want people to know

that you have taken on board the feedback

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and that you are changing the behavior.

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It can be quite, disheartening

if you have changed the

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behavior, but no one's noticed.

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'cause their perception is that still.

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The same.

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I had a client who had feedback from her

team that she didn't listen to them on

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certain aspects and take action on things

that were really important to them, but

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she perceived as being less of a priority.

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She really listened to that.

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She retook it on board and

she wanted to do something to.

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Let them know that she

had taken it on board.

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And what we came up with was a

strategy where she had a meeting.

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'cause one of the things that

they were really concerned

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about was their IT support.

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So she had a meeting where she invited

some of the IT team to come to her team

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meeting and she facilitated a meeting

about removing the blockers for the team.

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And it was a clear signal to

her team that she was listening

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and that she was taking action.

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She could have just gone direct

to the IT team and said, this

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is what we need to happen.

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Boom, boom, bum.

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But she wanted to let her

team know that she was taking

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action and listening to them.

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So she facilitated that meeting.

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It was, choosing to have a symbol

that you have taken on board the

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feedback and you are actioning it.

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The next point would be

not to isolate yourself.

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When you've had negative feedback, it can

be tempting to either avoid the people

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who've given you the feedback or indulge

in that I'm a bit of a victim, some

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corporate conspiracy that's going on.

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And actually, you don't want to

do either of those two things.

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You want to recognize that

the people who've given you

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the feedback have done it.

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On the whole it'll come from a

place of them wanting you to fulfill

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your potential, to be aware of the

things that might be hidden to you

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that are impacting your performance.

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And they have been brave, they've been

courageous, particularly if it's members

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of your team in giving you that feedback.

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So actually appreciating that, using it

as an opportunity to strengthen those

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relationships by thanking them for their.

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Bravery in a sense of sharing

that feedback with you and talking

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about how you are, inputting

that feedback or changing your

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behaviors, whatever it might be.

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So don't isolate yourself.

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And then the next one would be

recognizing change isn't the only option.

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If the feedback has been something

that you recognize actually is

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integral to you that you can't change,

it's not a behavior you can change.

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It's something that is

part of your way of being.

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Then asking for understanding

and help can be as powerful

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as making a behavior change.

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For example, I'm coaching

somebody at the moment who's had

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feedback that their prioritization

and organization needs work.

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And what we've recognized as

we've been unpacking all of

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this is actually that they are.

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Very creative person.

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That's part of their role and their

preference is around spontaneity.

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They're not really a very planned,

structured person, and they like to

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be able to be more in the moment.

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I.

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Whereas their manager is very

structured, very planned, very organized.

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And so you can imagine, and you will

have had this maybe in your team,

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if you are a structured, organized

person, that you get frustrated by the

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people in your team who are not that,

who leave things to the last minute,

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who might be a bit more fluid around

deadlines, who might not see the same

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priorities in the way that you see them.

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So what we're working on.

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With my client is looking at putting some

planning in place 'cause they need to

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learn how to do some planning that will

help and enhance their performance, but

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also having a dialogue with their manager

around the fact that they're always

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going to be more spontaneous and creative

and that actually is a strength, but.

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Help their manager shift that perception

so that they're not gonna feel so

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frustrated about why that person, their

team member, isn't conforming to their

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idea of organization and prioritization.

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Then my last couple of points is,

the first one is not to let the

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feedback make you play smaller.

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It is recognizing that sometimes there

might be structural or organizational,

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things that are impacting your

ability to be at your best and that

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might be impacting your performance.

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It's recognizing are there things that

are stopping me performing well and

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that's why I'm getting this feedback

and therefore how could I change those?

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Or do I need to think about a

change of organization potentially?

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So not letting it, make you play small.

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And the second or the last point

really is for you as a leader to think

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about creating a feedback culture.

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Role modeling constructive feedback,

both giving and receiving it.

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Encouraging a feedback culture where

your team really is focused on growth

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and is open to feedback, but managing

that in a way that is constructive and

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has parameters and support in place.

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Let me just recap my points 'cause

I know there's a lot in there.

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The first one is don't rush to react.

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Give yourself some

space to think about it.

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Get more information, get more data.

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Make the change visible if necessary.

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Have a symbol, signifies

that change has happened.

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Don't isolate yourself.

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Reset those relationships.

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Recognizing that sometimes

change isn't the only option.

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That asking for help and understanding

can be as powerful, not letting

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the feedback make you play smaller.

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And creating a feedback culture.

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I'd love to know your

thoughts around feedback.

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If there's anything else you've

found that's helpful in terms

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of managing your feedback.

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If you've had negative feedback,

and obviously if you've got

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any feedback, things I could do

better, more of, or less of , then

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please I'd be really open to that.

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. And if this is a topic that you

are struggling with, then please

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do get in touch and we can have

a chat about how coaching can

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help you in your leadership role.

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If you are feeling that you

need to take some action on some

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feedback that you have received.

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Do have a great week.

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Thank you so much for listening

to this episode of the Unstuck

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and Unstoppable podcast.

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I have lots of free resources you

can access on my website, ww.career

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tree coaching.co

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uk, and I'll also put

links in the show notes.

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If you found this episode

helpful, then please subscribe

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so you don't miss the next one.

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And please do share it with a

friend and leave me a review

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and I will personally thank you.

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Remember, you're capable of

more than shine brightly.

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Lead boldly and unlock the

extraordinary potential within you.

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Be unstoppable.

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About the Podcast

Unstuck & Unstoppable
Career Talk For Ambitious Women
Unstuck & Unstoppable is the go-to podcast for ambitious female leaders ready to amplify their impact, boost their income, and achieve career success on their own terms—without burning out or compromising their values. Hosted by Sarah Archer, a leadership coach and career strategist dedicated to empowering women in leadership, this show provides the tools, strategies, and inspiration you need to thrive in your career.
Whether you’re looking to overcome imposter syndrome, enhance your leadership skills, or create a sustainable path to success, each episode will offer actionable insights, expert interviews, and real-life stories to help you take your career to the next level.
It’s time to stop playing small, unlock your full potential, and create the impact you’re destined for. Tune in weekly to discover how you can lead boldly, live fully, and succeed with confidence and integrity.

About your host

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Sarah Archer